Interesting conversation with a provider
I was chatting with a provider who asked an interesting question. Acknowledging that times are hard and a lot of people don't have the disposable income they once did, how can she entice clients without herself losing out by lowering prices. She does have a point. Just like everyone, she also has bills that need to be paid.
I suggested that instead of taking less money, to ADD time. Instead of (for example only) charging $200 for an hour, still charge $200 but for 75 minutes or 90 minutes. She is asking about getting more clients so I believe I can safely assume that she doesn't have the current client base to schedule back-to-back-to-back clients; she has downtime. Not many of us can still go longer than an hour, have multiple pops within that hour, get to position 85 of the Kama Sutra without doing physical therapy afterwards, etc. , but offering some extra time to catch one's breath between pops could provide some incentive in these challenging times. (I am only stating my suggestion, but I'm sure someone will take this as a challenge to a debate over the merits of this idea. It's not open for debate.).
The point of this post is to ask, does anyone have any other ideas on how to entice clients these days, other than lower rates, that I could pass along?